Peter Cullen, smiling, photographed in front of a Transformers logo wall at a film premiere.

Peter Cullen, 1941–2026: The Voice Was His Brother's

He was Optimus Prime for four decades, and Eeyore, and the clicking of the creature in Predator. But the voice that made him belonged to a Marine who came home from Vietnam quieter than he left — and who told him, before the audition, to be strong enough to be gentle.

Peter Cullen on the red carpet at the New York premiere of Transformers: Rise of the Beasts — the last film in which he voiced Optimus Prime — at the Kings Theatre, Brooklyn, on 5 June 2023. Photo by John Angelillo/UPI. Credit: UPI/Alamy Live News.

Peter Cullen died on Wednesday at his home in Los Angeles. He was 85.

His agent confirmed the death. No cause has been given, and we are not going to speculate about one.

The statement his family released is short, and the last nine words of it are the reason this obituary is worth reading to the end.

“His family asks that you honor his remarkable legacy by serving your communities and leading others with compassion, integrity, and loyalty, and always remember, ‘be strong enough to be gentle.’”

Statement from the Cullen family

That phrase is not a greeting-card line somebody found for the occasion. It is the exact sentence that produced the most recognisable heroic voice of the last forty years, and it was said to Peter Cullen in the 1980s by his older brother, who had every right to say it.

PETER CULLEN

1941–2026

BORN

1941

28 July, Montreal. In the first graduating class of Canada’s National Theatre School.

DIED

2026

26 August, at home in Los Angeles. No cause given.

AS OPTIMUS PRIME

4 decades

From the 1984 cartoon to Rise of the Beasts in 2023.

ROLES

193

Catalogued across 119 titles. Others put it at “hundreds”.

The role count is the figure held by Behind The Voice Actors, which is the only catalogue that shows its working. You will see “over 200” widely quoted today; we could not source it, so we have printed the number that can be checked.

The brother

Captain Henry Laurence Cullen Jr. of the United States Marine Corps — Larry, to his family — served in Vietnam as a combat infantry officer with K Company, 3rd Battalion, 5th Marines, 1st Marine Division. He came home with a Bronze Star with Combat V and two Purple Hearts.

He also came home quieter. His younger brother noticed.

“When he came home, I could see a change. He was quieter and he was a man and a hero to me.”

Peter Cullen on his brother Larry

Years later, a casting call went out for an animated series about robots that turned into vehicles. Peter Cullen had spent two decades as a working voice man — a Montreal radio announcer, then a jobbing Hollywood professional who had been the announcer on The Smothers Brothers Comedy Hour and The Sonny & Cher Comedy Hour. He had never been asked to play a hero.

He asked Larry what a hero sounded like. The answer is the thing everybody is quoting today, and the fullest version he ever gave of it runs like this.

“Peter, if you’re going to be a hero, be a real hero. Don’t be a Hollywood hero type with all the BS and all the screaming and yelling and trying to be tough. Be strong enough to be gentle.”

Larry Cullen, as his brother retold it for forty years

Then he walked into the audition. His own account of what was in the brief is very funny and entirely characteristic.

“I auditioned like everybody else. I was told it was a hero and I was told it was a truck.”

And the voice arrived. Not built, not worked up over weeks — arrived. He was, on his own telling, doing an impression of his brother.

Larry Cullen died on 25 March 2011, at White Stone, Virginia. He was 70.

THE MAN THE VOICE CAME FROM

Captain Henry Laurence Cullen Jr., USMC

SERVED

Vietnam

Combat infantry officer, 1965 to 1968.

UNIT

3/5

K Company, 3rd Battalion, 5th Marines, 1st Marine Division.

DECORATIONS

Bronze Star

With Combat V, plus two Purple Hearts and the Combat Action Ribbon.

DIED

2011

25 March, at White Stone, Virginia, aged 70.

Peter Cullen spent four decades telling people that the voice was not his invention. Almost nobody printed his brother’s name. It is Larry.

Service details from the published obituary of Henry Laurence Cullen Jr., July 2011, and subsequent reporting by We Are The Mighty.

Forty years of the same six words

The Transformers went out in 1984 and ran three years. Cullen voiced Optimus Prime and also Ironhide, which is the sort of thing that happened routinely in 1980s animation and would not happen now. In 1986 he did the animated film, in which the character was killed off and a generation of children learned what grief was in a cinema on a Saturday.

Then came twenty years of everything else, and this is where the range sits.

THE RANGE

The same throat, sixty years

1976

Vocal work on King Kong, uncredited — the year before he did the sound of a thing dying badly.

1982

K.A.R.R. in Knight Rider — the evil car, opposite the good one.

1983

Mario, in Saturday Supercade. The first Western voice the character ever had.

1984

Optimus Prime, and Ironhide, in The Transformers.

1987

The clicking of the creature in Predator. No words at all, and everybody who has seen the film can do it.

1988

Eeyore, in The New Adventures of Winnie the Pooh, and in the films that followed for the next seventeen years.

1989

Monterey Jack in Chip ’n Dale Rescue Rangers. Also Venger, the villain of Dungeons & Dragons.

2007

Optimus Prime again, in live action, after fans campaigned for him. He kept the part through every live-action film to Rise of the Beasts in 2023.

2023

Lifetime Achievement Award at the Children’s & Family Emmy Awards, in December.

Optimus Prime and Eeyore are the same man. It is worth sitting with that for a second: the most reassuring voice in children’s television and the most despairing one, produced by the same person, often in the same week.

One correction worth making, because several outlets have got it wrong today. He did not voice Optimus Prime in the 2024 animated film Transformers One — that was a younger version of the character, and Chris Hemsworth played it. His last outing in the part was 2023.

“I don’t own it”

What separates Cullen from most people who get handed a franchise is that he seems to have understood, very early and without being told, that the thing did not belong to him.

“I don’t own it. But I respect it.”

Peter Cullen on Optimus Prime

He was blunt about the pressure that came with that, and unusually unbothered by it: “It’s a responsibility now, because so many people would be offended if it changed.” And about the people who kept turning up to conventions for forty years, he said something that most actors in his position would not: “I have a strong bond with them, the Generation One people. We’re equal. We’re the same.”

In 2023 he put the whole thing in one sentence, and it goes straight back to Larry.

“Prime is inside of me, because it’s just the associative blessing that I have with my kin, with Larry.”

Peter Cullen, 2023

In his own words

IN HIS OWN WORDS

On heroes, brothers and being handed something to look after

“I auditioned like everybody else. I was told it was a hero and I was told it was a truck.”

On the 1984 audition

“When he came home, I could see a change. He was quieter and he was a man and a hero to me.”

On his brother Larry returning from Vietnam

“I don’t own it. But I respect it.”

On the character

“It’s a responsibility now, because so many people would be offended if it changed.”

On keeping the role

“I have a strong bond with them, the Generation One people. We’re equal. We’re the same.”

On the fans

“Prime is inside of me, because it’s just the associative blessing that I have with my kin, with Larry.”

2023

What is being said

At the time of writing, a few hours after the news broke, there is no statement from Hasbro, none from the Transformers franchise, and nothing yet from Frank Welker, who has been on the other side of the microphone as Megatron since 1984 and is the only person alive who could say what needs saying.

We are not going to pad this section out with anonymous posts. When the people who worked with him speak, we will add them.

What there is, in enormous volume, is the audience. That is arguably the more accurate tribute anyway: the people telling each other today that the voice their father put on to read to them was a copy of a copy of a Marine from Montreal, and that they only found that out this afternoon.

And here

There is no Irish angle to this and we are not going to manufacture one. Peter Cullen never performed in Ireland, so far as any record of his fifty-eight convention appearances shows — the closest he came was Scotland. There has been no statement from any Irish body, and there is no reason there should be.

What there is here is the same thing there is everywhere else. A generation of Irish children who watched the cartoon on Saturday mornings and the films in the Savoy, and a smaller, quieter set of them who could tell you exactly which Winnie the Pooh video had the donkey in it.

What he actually did

Voice acting is the one branch of the profession where being unrecognisable is the whole job, and Peter Cullen was better at it than almost anyone: 193 catalogued roles, sixty years, and no face attached to any of them for most of his career.

But the thing worth taking from today is smaller and harder than that.

He was handed a job in 1984 to voice a toy commercial's worth of character, and instead of doing the obvious thing — the growl, the bark, the Hollywood tough guy his brother specifically warned him against — he did something much riskier. He played a warrior who sounded kind. He did it because a man who had actually been in a war told him that was what one sounded like.

Forty years of children absorbed that as the default setting for what a hero is. It is difficult to think of a piece of voice work that has done more good, and he never once claimed the credit for it. He kept giving it to Larry.

His family have asked that people mark his death by serving their communities and leading others with compassion, integrity and loyalty. That is a strange and specific instruction to find at the bottom of a celebrity death notice, and it is worth doing what it says.

Sourcing note. Peter Cullen’s death was first reported by TMZ on 27 August 2026 and confirmed by his agent; it is reported by Variety, The Hollywood Reporter, Deadline, Forbes, Gizmodo, TheWrap and others the same day. The date of death is given as Wednesday 26 August; several outlets print 27 August, which is the date the news broke. No cause of death has been given by the family or by any authority, and we have not speculated. The family statement is quoted verbatim as carried by Gizmodo and other outlets. Biographical detail — his birth on 28 July 1941 in Montreal, the National Theatre School, and his career before 1984 — is drawn from those obituaries and from contemporaneous reporting; where a date rests only on a single source we have not printed it. The role count of 193 across 119 titles is the figure held by Behind The Voice Actors; the widely repeated “over 200” could not be sourced and we have not used it. Larry Cullen’s rank, unit, service dates, decorations and date of death are from his published obituary of July 2011 and from subsequent reporting by We Are The Mighty. Quotations from Peter Cullen are drawn from interviews given between 2006 and 2023, including to NPR, SlashFilm and Collider, and are quoted as those outlets carried them; the fullest rendering of his brother’s advice is a story he told many times over four decades rather than a single dated interview, and we have said so rather than pinning it to one occasion. He did not voice Optimus Prime in Transformers One (2024). We found no record of any Irish appearance and have not implied one. The photograph on this piece was taken by John Angelillo for UPI on 5 June 2023, at the New York premiere of Transformers: Rise of the Beasts at the Kings Theatre in Brooklyn, and is used under licence from Alamy (image 2R5XEGY); the credit line is UPI/Alamy Live News. It carries no model or property release and is used here as editorial reportage. This piece was published within hours of the news and will be updated as tributes are made.

Keep Reading

You Might Also Like

The latest from The Moiré Edit.